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DeleteMe VS. Norton Privacy Monitor
[2023 Comparison – Fully Updated]

Sept 6, 2023

Overview

Data brokers continue to evolve how they access, collect, and share personal information online. As a result, data removal services are fast becoming the go-to solution for people concerned about the risks of having their personal data freely available online.

Besides DeleteMe, new data broker removal services keep appearing on the market. Norton Privacy Monitor is one such data removal service that has recently caught our attention. By comparing these services, we aim to help people make an informed decision as to which service best suits their needs.

Background

DeleteMe is a Massachusetts-based company with over a decade of experience working in the data broker removal space. DeleteMe was founded by Rob Shavell in 2011 with the mission to provide everyone with the power to control their digital identityand is currently headquartered in Boston, MA.

Norton Privacy Monitor and Norton Privacy Monitor Assistant are part of the Norton family (known for its anti-virus software). Founded by Peter Norton, the company achieved worldwide prominence in the 1990s for its anti-virus software products. Norton’s Privacy Monitor Assistant, which provides a data broker removal service for Norton customers, was launched as a stand- alone solution in 2020.

DeleteMe seen on

Availability

DeleteMe is available across the US and in several other countries worldwide including: Australia, Belgium, Brazil, Canada, France, Germany, Republic of Ireland, Italy, Netherlands, Singapore, and the United Kingdom.

Norton Privacy Monitor is only accessible to US-based customers.

Data Broker Removal Service

DeleteMe offers customers a comprehensive removal service as its only product type.

Norton on the other hand has separated its data broker removal services into two products:

Norton Privacy Monitor is a service available to existing Norton customers. It scans and lists where customer information is found online but does not process opt-outs.

Norton Privacy Monitor Assistant scans data broker sites for customer personal information and then submits opt-out requests on their behalf. The service repeats the process every three months.

Sites Removed

DeleteMe removes PII from more than 580 data broker sites and also enables customers to submit custom removal requests if they find their information elsewhere.

Norton Privacy Monitor Assistant removes PII from 19 data broker websites (as of May 2022).

Sites removed by DeleteMe (580)	Sites removed by Norton Privacy Monitor (19)
Spokeo My Life Whitepages Backgroundalert BeenVerified BizShark FreePeopleDirectory IDTrue, Instant Checkmate Intellius PeekYou PeopleFinders PeopleLookup PeopleSmart PrivateEye PublicRecords PublicRecords360 PublicRecordsNow TruthFinder ZabaSearch You can see here the full list of data brokers covered by DeleteMe	Backgroundalert BeenVerified BizShark FreePeopleDirectory IDTrue, Instant Checkmate Intellius PeekYou PeopleFinder PeopleLookup PeopleSmart PrivateEye PublicRecords PublicRecords360 PublicRecordsNow Spokeo TruthFinder ZabaSearch

Sites removed by DeleteMe (580)

Sites removed by Norton Privacy Monitor (19)

Spokeo
My Life
Whitepages
Backgroundalert
BeenVerified
BizShark
FreePeopleDirectory
IDTrue, Instant
Checkmate
Intellius
PeekYou
PeopleFinders
PeopleLookup
PeopleSmart
PrivateEye
PublicRecords
PublicRecords360
PublicRecordsNow
TruthFinder
ZabaSearch

You can see here the full list of data brokers
covered by DeleteMe

Backgroundalert
BeenVerified
BizShark
FreePeopleDirectory
IDTrue, Instant
Checkmate
Intellius
PeekYou
PeopleFinder
PeopleLookup
PeopleSmart
PrivateEye
PublicRecords
PublicRecords360
PublicRecordsNow
Spokeo
TruthFinder
ZabaSearch

Sites removed by DeleteMe (580)
Spokeo My Life Whitepages Backgroundalert BeenVerified BizShark FreePeopleDirectory IDTrue, Instant Checkmate Intellius PeekYou PeopleFinders PeopleLookup PeopleSmart PrivateEye PublicRecords PublicRecords360 PublicRecordsNow TruthFinder ZabaSearch You can see here the full list of data brokers covered by DeleteMe

Sites removed by DeleteMe (580)

You can see here the full list of data brokers covered by DeleteMe

Sites removed by Norton Privacy Monitor (19)
Backgroundalert BeenVerified BizShark FreePeopleDirectory IDTrue, Instant Checkmate Intellius PeekYou PeopleFinder PeopleLookup PeopleSmart PrivateEye PublicRecords PublicRecords360 PublicRecordsNow Spokeo TruthFinder ZabaSearch

Information covered

DeleteMe has no limit on the number of aliases you can submit. Any personal information directly related to you will be removed, regardless of how many emails, addresses, and previous names you have. When DeleteMe talks about PII, they mean everything, including your name, address, phone number, and even photographs of where you live.

Norton Privacy Monitor doesn’t provide details on how many aliases and addresses its data broker removal service covers or how the opt-out process works.

Removal Process

DeleteMe uses cutting-edge in-house technology combined with a dedicated team of specialist privacy experts to scan data broker sites and process opt-out requests.

Norton Privacy Monitor Assistant’s process is quite straightforward. However, there are differences between Norton Privacy Monitor and Norton Privacy Monitor Assistant. The first service will scan data broker platforms and give you a list of websites you need to opt-out of yourself. Privacy Monitor Assistant does the opt-outs for you.

DeleteMe’s Removal Process	Norton’s Removal Process
Customers sign up to DeleteMe andget access to their secure account. Customers share their personal information to help with DeleteMe’s data broker search. DeleteMe privacy experts immediately begin scanning data broker sites for customer data. Seven days after signing up, DeleteMe customers receive a detailed DeleteMe report that breaks down where their information was found and the status of any opt-out requests. Once every three months, DeleteMe’s privacy experts repeat the process to ensure that customer information remains off data broker sites. Between scans, DeleteMe customers can contact customer support and request custom opt-outs if they find their data on any data broker platform.	Customers sign up and gain access to their accounts. Norton scans the data broker platforms it covers and provides a summary of what it finds. Norton Privacy Monitor users have to process the opt-outs themselves. Norton Privacy Monitor Assistant users can get Norton to process opt-outs on their behalf. Customers can track within their accounts the opt-outs that have been completed. The process is repeated every three months.

DeleteMe’s Removal Process

Norton’s Removal Process

Customers sign up to DeleteMe andget access to their secure account.
Customers share their personal information to help with DeleteMe’s data broker search.
DeleteMe privacy experts immediately begin scanning data broker sites for customer data.
Seven days after signing up, DeleteMe customers receive a detailed DeleteMe report that breaks down where their information was found and the status of any opt-out requests.
Once every three months, DeleteMe’s privacy experts repeat the process to ensure that customer information remains off data broker sites.
Between scans, DeleteMe customers can contact customer support and request custom opt-outs if they find their data on any data broker platform.

Customers sign up and gain access to their accounts.
Norton scans the data broker platforms it covers and provides a summary of what it finds.
Norton Privacy Monitor users have to process the opt-outs themselves.
Norton Privacy Monitor Assistant users can get Norton to process opt-outs on their behalf.
Customers can track within their accounts the opt-outs that have been completed.
The process is repeated every three months.

DeleteMe’s Removal Process
Customers sign up to DeleteMe and get access to their secure account. Customers share their personal information to help with DeleteMe’s data broker search. DeleteMe privacy experts immediately begin scanning data broker sites for customer data. Seven days after signing up, DeleteMe customers receive a detailed DeleteMe report that breaks down where their information was found and the status of any opt-out requests. Once every three months, DeleteMe’s privacy experts repeat the process to ensure that customer information remains off data broker sites. Between scans, DeleteMe customers can contact customer support and request custom opt-outs if they find their data on any data broker platform.

DeleteMe’s Removal Process

Customers sign up to DeleteMe and get access to their secure account.
Customers share their personal information to help with DeleteMe’s data broker search.
DeleteMe privacy experts immediately begin scanning data broker sites for customer data.
Seven days after signing up, DeleteMe customers receive a detailed DeleteMe report that breaks down where their information was found and the status of any opt-out requests.
Once every three months, DeleteMe’s privacy experts repeat the process to ensure that customer information remains off data broker sites.
Between scans, DeleteMe customers can contact customer support and request custom opt-outs if they find their data on any data broker platform.

Norton’s Removal Process
Customers sign up and gain access to their accounts. Norton scans the data broker platforms it covers and provides a summary of what it finds. Norton Privacy Monitor users have to process the opt-outs themselves. Norton Privacy Monitor Assistant users can get Norton to process opt-outs on their behalf. Customers can track within their accounts the opt-outs that have been completed. The process is repeated every three months.

Norton’s Removal Process

Customers sign up and gain access to their accounts.
Norton scans the data broker platforms it covers and provides a summary of what it finds.
Norton Privacy Monitor users have to process the opt-outs themselves.
Norton Privacy Monitor Assistant users can get Norton to process opt-outs on their behalf.
Customers can track within their accounts the opt-outs that have been completed.
The process is repeated every three months.

Scan Frequency and Turnaround Time

DeleteMe completes a scan and processes opt-out requests every three months. However, DeleteMe continues to provide support between each scan, with DeleteMe’s team of privacy experts on hand to process any custom removal requests that customers make.

Norton Privacy Monitor Assistant will conduct a customer scan and process opt-out requests every three months. However, no information is provided on the turnaround time from sign-up to opt-outs.

Track Record

DeleteMe has been specializing in data broker removals since 2011. In that time, DeleteMe has removed over 10 million profiles from data broker websites. And DeleteMe has plenty of happy customers, with a rating of 4.65/5 on SiteJabber and an A+ rating on Better Business Bureau.

Because Norton’s Privacy Monitor Assistant is a relatively new service, it’s difficult to compare track records. There are currently no reviews for their data broker removal service or even a Better Business Bureau rating.

Pricing

DeleteMe and Norton Privacy Monitor Assistant are similar in price.

Privacy Monitor Assistant is available on a monthly and yearly subscription basis

DeleteMe’s Pricing	Norton’s Pricing
1-person plan – $129 annually/$209 every two years. 2-people plan – $229 annually/$349 every two years. Family plan (up to 4 people) – $329 annually/$499 every two years. Business plan – custom (contact customer support).	$12.99/month or $129.99/year

DeleteMe’s Pricing
1-person plan – $129 annually/$209 every two years. 2-people plan – $229 annually/$349 every two years. Family plan (up to 4 people) – $329 annually/$499 every two years. Business plan – custom (contact customer support).

Norton’s Pricing
$12.99/month or $129.99/year

Cancellation Policy

DeleteMe customers who want to cancel their subscription can do so easily within their customer accounts. Alternatively, they can contact the customer service team via email, telephone, or live chat to process a cancellation.

Norton Privacy Monitor Assistant customers can cancel their contract at any time. They can also request a full refund within the first 60 days of an annual subscription or the first 14 days of a monthly subscription. Customers can process their cancellations through their account or by contacting the customer service team.

Customer Service

DeleteMe prides itself on its transparency and the easy access all its customers have to its team of privacy experts. That’s why you can contact DeleteMe by phone, email, or live chat and speak to a support officer quickly and easily.

Norton’s Privacy Monitor Assistant customers can contact Norton via its live chat service, which will connect you to the relevant support. It also has a community section on its website that provides answers to frequently asked questions.

DeleteMe vs Norton Privacy Monitor Assistant – Who to Pick?

DeleteMe wins. Norton’s services come with the confidence that you’re buying into a reputable brand which has been around for decades. However, data brokers are not their main area of expertise. In our comparison of DeleteMe vs Norton’s Privacy Monitor Assistant, it’s clear DeleteMe comes out ahead based on the number of data brokers its service removes your personal information from.

See what our customers say about DeleteMe

Trustworthy service

Sharing personal information to a service provider who needs it to perform their duty isn’t easy. Deleteme has impressed me with their professionalism and efficiency.
READ MORE

Camilo Andres S. on February 19th, 2023
Awesome

This company has met my expectations and then some. Thank you all for a wonderful job, I truly appreciate it.
READ MORE

Jeffrey L. on March 15th, 2023
This company has really worked to get me deleted

In 2021 I engaged three companies to delete data on me, and this one, Delete Me, is the only one that took my specific requests seriously and worked the issues to get me delisted. They rely on automation but are the only ones adding the human touch.
READ MORE

CLW on February 6th, 2023
Being an online ghost is the whole point!

Friend of ours got doxxed, and spouse started to frantically scrub all of their information from the internet, noting to me later that I was essentially a digital ghost and they couldn’t find me anywhere—thanks to DeleteMe. Highly recommend their services.
READ MORE

Miranda H. on February 22nd, 2022
Great website for deleting unwanted information

The deleteme team does a fantastic job of removing any unwanted information off of the internet I highly recommend if you don’t want your personal information out on the internet.
READ MORE

John J. on March 28th, 2023
Great service

Due to identify fraud, I needed this service. This helped a lot.
READ MORE

Judith S. on January 12th, 2023

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With over 100 Million personal listings removed since 2011, DeleteMe is the most trusted and proven privacy solution available

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DeleteMe VS. Norton Privacy Monitor[2023 Comparison – Fully Updated]