Is Vector Marketing a Scam? 

If you’re thinking of working for Vector Marketing, you need to know: Is Vector Marketing a scam? 

Below, we explain whether Vector Marketing is a scam and discuss some steps you can take to improve your safety when engaging with this company. 

What Is Vector Marketing? 

Vector Marketing is a company that acts as the direct sales force for Cutco Corporation, a cutlery manufacturer. 

It recruits independent sales representatives to sell kitchen products (mainly knives), typically through in-person demonstrations. 

Vector Marketing’s representatives work on a commission-based structure, so their earnings depend on the amount of products they sell. 

Is Vector Marketing a Scam? 

Depends on who you ask. 

The general consensus seems to be that, though not a scam per se, the way Vector Marketing operates as a business is questionable. 

According to one online publication, the company targets young adults (particularly students), promising lucrative employment opportunities with promises of flexible schedules, high earnings, and resume-building experience while using recruitment tactics that hide the true nature of the job until later in the process.

However, employees only earn money when they make a sale or during formal product demonstrations – a pay structure that often results in very low earnings. 

Recruits are also expected to attend unpaid training sessions and rely on their personal networks for sales, which many argue resembles a pyramid scheme model.

Vector Marketing has faced multiple lawsuits, including a 2022 class action in California for allegedly failing to pay minimum wage during training. 

The overall sentiment on online forums is that Vector Marketing operates much like a pyramid scheme or an MLM, where you must rely on selling expensive knives to friends, family, and referrals, and if you don’t have a strong network, you’ll struggle. 

A small number of people said they’ve made money and appreciate the flexible, self-driven nature of the job. 

So, Should You Work for Vector Marketing?

Depends. 

Vector Marketing is legally legitimate, but most people online advise only to consider it if you’re well-connected and comfortable with aggressive sales tactics.

How to Work for Vector Marketing Safely

• Understand the compensation structure. And ask for clarification on any points you’re not 100% clear on.
• Be realistic about your target audience. Since your success depends largely on selling to people you know (friends, family, acquaintances) or referrals, make sure you can realistically reach individuals who meet the company’s criteria.
• Have a clear sales pitch. Practice your product demonstration so that you’re comfortable and confident when explaining the value of Cutco knives. 
• Manage your expectations. Remember that since this is a commission-based role, your earnings will depend on the number of successful sales and appointments you can generate.
• Network thoughtfully. Consider ways to expand your contact base without oversaturating your close relationships (e.g., through social media). 
• Stay informed. Keep an eye on reviews and discussions about Vector Marketing online.